Overview:
Hypa Reach is a dynamic digital agency based in Australia, dedicated to elevating businesses through strategic content marketing and SEO.
In the vast landscape of marketing strategies, Hypa Reach stands out as the go-to solution for crafting effective campaigns across all media. Help businesses thrive by creating impactful and tailored marketing strategies that resonate with their target audience.
Hypa Reach offer a comprehensive suite of marketing services, including copywriting, directing, designing, and more, all under one roof. This integrated approach not only simplifies the marketing process for our clients but also provides a more cost-effective solution compared to hiring individual specialists for each role.
Goals:
- Create Brand Awareness: Develop user interfaces that align with the brand values of professionalism, creativity, and problem-solving. This helps establish a strong brand presence.
- Online Presence: Provide services to clients at any time and from any location through a robust online presence. This accessibility increases opportunities for client acquisition and business growth.
User/Audience:
- Business Owner
- Investor
- Community
My Role:
As a UI/UX Designer on the company I actively involved in discusion to do the planing and execution.
Process:
Research:
The brief and research given by founders. contain of:
- Founders experiences on businesses.
- Benchmarking to establish Agency and competitor.
Ideation:
We gaining some information by anlyzing establish agencies and competitor. We decide to use some modules which already works from them and combined with our ideas.
Wireframing:
Creating Component:
Gathering Assets:
Browse assets which also represent the brand value.
Creating Icon:
Feedback and Iteration:
Feedback and iteration mainly focus on copywriting, so I just need to follow the updated brief. Additionally, there are minor adjustments to placements and some color tweaks.
Mockup:
Result:
